B4B

b4b brand is the basketball apparel brand from basket4ballers. A French brand designed by basketball players, for basketball players, both on the court and off.

T-shirts, hoodies, sweatpants, shorts, tank tops, and accessories: lifestyle streetwear pieces rooted in basketball culture, available for adults and children. All our cotton clothing is made in Europe to the same high standards as major international brands, but at a better value.

b4b brand releases collections throughout the year, inspired by the moments, styles, and spirit of basketball. These pieces are designed for players who want to wear their passion every day, from the playground to the streets.

In 2024, the brand reached a milestone with the launch of the b4b Origins, its first pair of basketball shoes. The brand also collaborated with Puma to create its own exclusive colorways for the All Pro Nitro 1 and the All Pro Nitro 2.

Notable highlights in the apparel line include the "No Blood No Foul" T-shirt, created for an event held in Paris with MK, one of the world's leading basketball content creators, and the tank top co-designed with Newlittlegiant, a key figure in the French basketball scene.

Check out the b4b brand collection and show off your love for basketball in your own way.